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Case study 05 / 06

Objects of Desire

Leather goods that settle onto stone with the weight of a heartbeat, cut for every product page.

Client
Ferro Milano
Year
2024
Discipline
Product motion
Runtime
00:20
Structured black leather handbag resting on a pale limestone rock in warm afternoon light.
Ferro Milano
The result2024

6

weeks from factory samples to launch

Delivered for

  • Product page loops
  • Paid social
  • Retail screens

The story

01 The brief

Ferro Milano's new bag line had no campaign shoot, only factory samples and a launch date six weeks away.

02 Our approach

We rebuilt each bag in CGI from the samples and art directed a quiet still life where light travels across the leather like a slow afternoon.

03 The outcome

Every product page launched with its own loop, and the same scenes became the launch's paid social.

What we made

  • Product CGI
  • Still life direction
  • Product page loops
  • Sound design

Frame by frame

Three moments from the cut, pulled straight from the edit timeline.

Still life frame from Objects of Desire.Shot 01
Still life00:00:01:04
Handle frame from Objects of Desire.Shot 02
Handle00:00:08:15
Limestone frame from Objects of Desire.Shot 03
Limestone00:00:16:02

The palette

Graded from the fabric swatches, then locked for every format.

  • Onyx

    #16130F

  • Limestone

    #E9DCC6

  • Sandstone

    #C9A57A

  • Bone

    #F5EEE3

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